Branding and Identity Development
Naming, identity systems and the guidelines that keep them intact. We develop the name, mark, colour palette and voice for your brand, then write the guidelines that keep it looking like one brand as more people touch it over time.
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Why it matters
A brand that stays a brand.
A name and mark that hold up
Naming and identity developed together, not bolted on separately.
Guidelines that get followed
Clear enough that the brand stays consistent as more people touch it.
A voice, not just a look
Messaging and tone defined alongside the visual identity.
Rolled out properly
Applied across every touchpoint, not just the logo file.
Who we build on
The platforms behind branding and identity development.
What's included
What branding and identity development covers.
Naming and brand strategy
Logo and visual identity design
Colour, type and brand guidelines
Brand voice and messaging
Brand positioning and market research
Packaging and label design
Brand book and style guide
Sub-brand and product line identity
Rollout across touchpoints
Start the conversation
Ready to talk about branding and identity development?
Tell us where things stand today and what you need out of it. We will reply with next steps, not a form letter.
Start a project ↗